🤖 ShapeIQ: How AI-Powered Lead Scoring Works 🤖 – Shape Software

What is ShapeIQ?

ShapeIQ is Shape’s AI-powered lead scoring system, designed to help businesses prioritize, track, and convert leads more efficiently. By analyzing data from multiple sources, ShapeIQ assigns each lead a score, helping sales and marketing teams focus on high-value opportunities first.

🔍 How Does ShapeIQ Work?

ShapeIQ uses advanced machine learning algorithms to analyze key lead attributes and predict conversion potential. Here’s how it works:

1️⃣ Data Collection – ShapeIQ gathers and evaluates data from multiple sources, including:

Lead demographic information
Engagement history (emails, calls, texts)
Lead behavior on forms and landing pages
Custom criteria set by your team

2️⃣ AI-Powered Analysis – ShapeIQ applies predictive analytics to assess which leads are most likely to convert based on historical trends and engagement data.

3️⃣ Score Assignment – Each lead is assigned a score (e.g., 1-100) based on its likelihood to convert. The higher the score, the more promising the lead.

4️⃣ Prioritization & Automation –

Leads with the highest scores can be auto-assigned to sales reps for immediate follow-up.
Lower-scoring leads can be nurtured through automated drip campaigns.

🎯 Why Use ShapeIQ?

✅ Increase Conversion Rates – Focus on the leads most likely to close.
✅ Automate Lead Distribution – Let Shape assign leads based on scores.
✅ Reduce Manual Effort – AI handles lead evaluation, freeing up your team.
✅ Improve Follow-Ups – Prioritize high-scoring leads for faster engagement.

🔧 Customizing ShapeIQ for Your Business

ShapeIQ is fully customizable, allowing you to:
⚙️ Adjust Scoring Criteria – Set custom scoring rules based on your industry.
📊 Analyze Trends – Use reporting tools to refine lead qualification over time.
🚀 Optimize Sales Workflows – Automatically trigger actions based on lead scores.

📌 Final Thoughts

ShapeIQ is a powerful AI-driven tool that revolutionizes lead management by making data-driven decisions on which leads to prioritize. By leveraging intelligent automation and predictive analytics, your team can work smarter and close more deals faster!